Top 10 Rising Male Fashion Influencers in India
Men’s fashion in India has witnessed remarkable growth, thanks to the dynamic content and impact of rising male influencers. Through their creative prowess and authentic styling, these digital creators have influenced purchasing decisions, helping fashion and beauty brands reach new, discerning audiences.
With social networking flourishing, influencers are turning their creative expression and personal style into viable careers and valuable sources of income. Here’s a fresh take on the top 10 rising male fashion influencers in India, with their active social links, so you can explore their unique styles firsthand:
1. Siddharth Batra
- Instagram: @siddharth93batra
- YouTube: Siddharth Batra
A trailblazer for non-conformist style, Siddharth inspires men to experiment—including with gender-fluid fashion and grooming like nail polish. His content is vibrant and empowering, especially for thin men and those seeking authentic self-expression.
2. Varun Agrawal (SettleSubtle)
- Instagram: @settlesubtle
Blending classic foundations with playful patterns and colors, Varun’s style feels effortless yet distinctive. His motto—”celebrating the nuances in life”—shines through his relatable content exploring the subtle art of everyday menswear.
3. Tejeshwar Sandhoo (Blueberry Blackout)
- Instagram: @blueberryblackout
- Blog: Blueberry Blackout
Known for his joyful energy and content tailored for all men—including those new to fashion—Tejeshwar brings self-confidence and authenticity to center stage. His blog is a resource for minimal, quirky yet practical styles.
4. Usaamah Siddique (The Dapper Label)
- Instagram: @thedapperlabel
- Website: The Dapper Label
With a clean, minimalist aesthetic, Usaamah sets trends with accessible styling tips. Having worked with brands like H&M, Calvin Klein, and Dior, he transforms wardrobe basics into standout looks anyone can try.
5. Sandeep Rai (Basicallymenz)
- Instagram: @basicallymenz
A go-to for those who celebrate vintage, tailored, and experimental menswear. Sandeep’s content is meticulously crafted, blending classic suits with modern twists and creative editorial photography.
6. Sarang Patil
- Instagram: @heisgotthestyle
- Blog: He Is Got The Style
From being named GQ’s Best Dressed in India to collaborating with brands like Armani and Burberry, Sarang’s digital journey is an ever-expanding style and grooming manual for modern Indian men.
7. Jai Gidwani
- Instagram: @mrjaigidwani
This award-winning model and style advisor mixes color, comfort, and culture, with a flair for fusion and travel-inspired looks. His feed is packed with inspiration for men who want to stand out—anywhere in the world.
8. Jeremy Cabral (Fashion Most Wanted)
- Instagram: @jeremy_cabral
- Website: Fashion Most Wanted
Jeremy was one of India’s first male fashion bloggers, combining evergreen style—from tuxedos to streetwear—with advice on grooming, fitness, and more. He remains a vital voice for men’s fashion in Mumbai and beyond.
9. Prateek Chauhan
- Instagram: @prateekchauhanart
Celebrated for his artistic, minimal, and visually striking compositions, Prateek brings high-concept fashion styling to the digital stage. Each post reveals his creative energy and commitment to unique self-expression.
10. Allen Claudius (Bowties and Bones)
- Instagram: @bowtiesandbonesblog
- Blog: Bowties and Bones
A connoisseur of streetwear and sneaker culture, Allen’s arresting, easy-to-copy style resonates with fans. His careful brand collaborations and storytelling set him apart in India’s fashion scene.
Why Male Fashion Influencers Matter
Influencer marketing thrives because modern consumers trust relatable digital creators over traditional celebrities. Male fashion influencers in India are opening up the narrative around men’s style, body positivity, and self-confidence, bringing new perspectives and vibrancy to the industry.
Brands looking to partner with these rising stars can tap into a loyal, engaged audience for impactful collaborations and campaigns.
If you’re seeking advice on how these influencers can boost your brand in India or want to collaborate, you can connect with leading agencies like soocel or reach out to the influencers via their social profiles above.
Fashion is evolving, and these trendsetters are making sure men across India find inspiration, community, and their own style along the journey.
